Apple laying off 40 people from the Final Cut Pro software team has been noted on Twitter, but not corroborated anywhere else as I can find.
But if the layoffs are actually true, it begs us to wonder what Apple’s long term dedication is to high-end computers, and professional apps— especially considering that the vast majority of profits come from: iPods, iPhones, iApps, iMacs, iBookstore, iTunes music & TV shows, laptops and soon- iPad.
Continue reading ‘Apple lays off 40 from FCP team, before NAB?’
Under a new FCC rule,
The Olympics are in many cases, multiple Superbowls or World Cup events being staged at the same time. What does it take to produce all this? 

While the industry may be all atwitter about using Digital SLR cameras for video to get that shallow depth of field (DoF) you get with motion picture cameras and prime film lenses, the truth is, very shallow DoF and beautiful
Even though professional and prosumer camcorder prices haven’t substantially changed over the years, the quality of the footage, and the features you have at your fingertips, have increased dramatically since the era of plumbicon tubes and 3/4″ tape. One the most revolutionary changes is the most recent one: the arrival of compact flash storage in mainstream HD video acquisition. 

I’ve noticed an interesting dichotomy.
Almost everyone has a piece or two of some Bogen or Manfrotto gear. It’s decently built stuff with an affordable price tag. The problem is that 3-digit Manfrotto numbers are now being used for products which used to have Bogen 4-digit numbers. This can cause a lot of confusion when you need to order a new part, or a few additional matching pieces. Well,